WE ARE A FULL SERVICE ADVERTISING AGENCY
WE ARE A FULL SERVICE ADVERTISING AGENCY
to call, to visit, to laugh, to share, to love, to buy.
Whether it’s new homes, cars, coffee machines, x-rays, insurance, an employer of choice or your beloved football team, here at The White Room we combine the sciences of technology and data with the engagement and connectivity of art to move more people, more often.
Throughout this site you’ll see snippets of the work we’ve done and hear about the people it’s moved.
If you’d like to know more we’d love to tell you.
Industry Experience: 13 years
As the Managing Director of The White Room, Jon brings an exceptional breadth of experience to the agency.
Jon is a strategic thinker and has been central to the continued growth of many leading brands, from hard-edged retail advertising to high-end branding campaigns.
Building on 13 years of industry experience, Jon is passionate about establishing The White Room as a professional and creative agency with it’s sole focus the success of its clients.
With Jon as Managing Director you can expect exceptional leadership, insight and the progress of your brand.
Industry Experience: 12 years
After studying a BA Arts (Fine Arts Major) and a BA Design (Advertising Major) at Curtin University, national and international collectors sought his art, while the corporate world quickly embraced his skills.
Cutting his teeth in Perth’s most creatively-driven advertising agencies, Damon soon established himself as an innovative Art Director and creative talent. A skilled conceptual thinker, designer, leader and motivator, he is the driving force behind The White Room’s powerful creative presence.
Supporting the Arts
Recognising that his own art education was integral to his development as an accomplished creative, Damon is a keen supporter of local emerging and established artists. You can expect his presence at anything art related, keeping his finger on the pulse of tomorrow’s creative talent.
Head of Digital Creative
Industry Experience: 30 years
Spencer is one of Perth’s leading creatives, though he’ll be the last one to tell you about it. Spencer is as humble as his CV is impressive.
Spencer has spent years as a creative lead at high profile agencies in Perth and South-East Asia, winning a swag of awards in the process. He is renowned for cut-through ideas that are ahead of the competition. The White Room’s clients rely on his innovative approach to the digital space to win business, increase revenue and earn customer loyalty.
Spencer is the immediate past-President of the Perth Advertising and Design Club, and is on several charitable and not-for-profit Boards.
As Head of Digital Creative, Spence is keen to work with you to create stand-out digital campaigns and tools for your business.
Head of Digital Applications
Industry Experience: 11 years
Massimo’s passion is his profession with over 11 years of social media and digital experience across Europe and Australia. In addition to a deep understanding of the role social media plays in our lives he also possesses the ability to build online campaigns that deliver real business outcomes. As a social media strategist Massimo stays ahead of the curve ensuring our clients’ brands are part of the conversation and utilising technology to drive campaign objectives. Massimo heads up a passionate digital team with experience across SEO, SEM, social and online campaigns.
He’d love you to connect, like or tweet him to discuss your brand’s online reputation.
THAT TRUST US
HOW WE MOVE PEOPLE
From logo creation to the full suite of a brand’s touch points, our meticulous attention to detail ensures the visual elements of a brand are aligned with its strategic direction and tone.
We believe it’s essential that an agency who develops brand stories must also have an intimate knowledge of people’s information and entertainment consumption habits. At The White Room we enjoy well-established relationships with Perth’s leading media companies so that we can offer our clients a unique and powerful combination of relationship driven media opportunities and research driven insights and recommendations.
Building your brand, gaining loyal clients and improving sales are all a like, share, comment and tweet away. At The White Room it’s not only a passion, we also have the right tools and strategies to develop engaging, relevant and unique campaign ideas that integrate social and traditional media for our clients.
We love bringing our brand stories to life through quality creative production. From cool and quirky vines to big brand launch TVCs – we do it all and do it well. We have in-house equipment and experience for small projects and fantastic relationships with Perth’s leading production teams, talent agencies, sound engineers, animators and edit gurus for the big jobs.
A significant amount of our people moving these days is through www. Rich media ads, email marketing campaigns, SEO, SEM or an engaging informative website that transitions seamlessly from desktop to tablet to mobile, we do it all day every day at The White Room. Boasting an eclectic and multi-dimensional skill set, we can deliver innovative solutions for your online marketing challenges.
These days, marketers talk a lot about “Big Data,” however this is useless if you can’t analyse it correctly and effectively. The White Room uses market research, media performance data, competitor’s media activity and post campaign analysis to constantly monitor the performance and growth of our clients.
It’s not enough for a brand to look good. If it doesn’t ‘stick’ in the mind of the target or stand out among it’s competitors, it’s redundant. At The White Room we follow a disciplined process that examines all aspects of a brand from competitors to customers in order to develop a truly unique and sustainable position.
In an increasingly digital age, printed catalogues still remain a powerful marketing medium – now driving consumers not only to brick and mortar stores but also online. For whatever business you’re in, when it comes to catalogues The White Room can manage the whole process. Conception, production, printing and distribution.
From an in-store poster, to vehicle decals or entire buildings – we do it all. Bringing your brand’s personality to life with quality innovative signage. We have established partnerships with Perth’s leading signage and display companies ensuring our clients receive outstanding quality, service and cost efficiencies.
We show our care by taking the time to understand our client’s business, their industry and their market place. From this we can truly identify opportunities, threats, emerging trends and in essence provide better advice for their brands. From a deeper understanding of their business you’ll become an asset to their business and in turn an asset to The White Room. They’ll value your opinion and seek your advice across any brand or communications issue. So spend time in a display home, go through the process of trying to buy a new car, read consumer blogs, ask lots of questions.
We never play the blame game or accept what others accept. We want our clients to be number one. This requires being brave, pushing new frontiers and finding a way to ‘get it done’. Always keep your eye on the prize and don’t be distracted by white noise. Your most rewarding professional achievements will be from playing a crucial role in a clients success, not just winning awards, having the most connections on LinkedIn or attending the most media events. Be known as someone who delivers.
We talk about The White Room being an integral partner for our client’s success, the same level of importance applies to our suppliers. Firstly don’t think of them as suppliers. Suppliers have no buy-in, they supply a good or service and then walk away with no sense of responsibility. We have partners. From printers to producers, animators to actors, we ensure our partners share the same TWR Care ethos for every project they work with us on. We utilise their expertise, encourage their input and demand excellence. We care about their businesses and want them to be successful. The more we share and engage with them the better the result we will achieve for our clients.
We care about how we are perceived in the market by our peers, our partners, our clients and each other. We conduct ourselves with integrity, honesty and yes, we are just down Stirling Highway in 6010.